Archive for March, 2012

Blogging is Low Cost Online Web Marketing

March 31, 2012 Leave a comment

Blogging is a “must do” marketing for the small business owner and entrepreneur to generate web  traffic and increase sales.

Daily blogging will move the  blogs and  websites “organically” in Google ranking (on the first few pages of a Google Search). This brings traffic to  webpages/blogs and exposure without paying for expensive SEO specialist or Google Ads programs especially if its not in the budget.

The rankings  do not happen overnight but the blogging activity will start to rank the blogs and web pages  over time.

Ranking is important because most people do not look past the first, second or even the third page of  a keyword search.

Artificial SEO (Search Engine Optimization) methods to “trick” the search engine are not sustainable over longer periods. Goggle subcontracts trained “raters”  who evaluate sites  which determine the rankings.  Google methods are constantly evolving making the ranking system complex.

Is Blogging enough for the business/project?

Absolutely not but it is  very good place to start  for a small budget. Other marketing tools that need to be considered includes the  actual website, back-links,  social networking, keyword domains, Keyword Tools to name a few  as well as non-online marketing for the local business.

So if a  business owner needs to blog anyway why not let the blogging generate additional income, traffic, leads and sales.

Joining a blogging cash generating platform with Empower Network only makes sense since blogging is a necessary marketing tool.  Plus EN higher level programs help with other online marketing efforts.

See the chart below regarding ” Small Business Blogs Increase Sales” from Imbue Marketing.

Find out more about Empower Network’s cash generating blogging platform: 

Not So Good Economy Means Online Marketing Required

March 31, 2012 Leave a comment

According to Martin Crutsinger, Associate Press Economics Writer, Ben Bernake thinks the Economy still faces weakness.

In a bad economy businesses big and small should invest more in marketing efforts to drive service and product sales.  This is especially true  for  the entrepreneurs and small local brick and mortar businesses.

A large percentage of local brick and mortar businesses in the past have not marketed  online or have very limited presence on the web. We are  now seeing  more marketing activty on the web for these local business than we have seen the past.

Our local haircut or manicure shop, local music store and corner restaurant we are now seeing online.

More than ever Marketing expansion is the smart thing to do given our current economic scenario.

Blogging is one of the least expensive, personalized, intelligent option to begin marketing efforts for the small business entrepreneur. But of course when possible and affordable  efforts should include Web  Pages, Blogging, Social Networks, Twitter, Mobile Apps, Local Online Listing and Deals,Branding Online presence,   and NON Web programs.

Contact us for help with your blogs.


Make Money While Learning to Blog About Your Business

March 31, 2012 Leave a comment


So you want to have an online business and create cashflow?

Or need to do online marketing for your product or service?

What if you could test online marketing, blogging, experiment social networking, invite others to do same and make money in the process?

If you’re not up to creating your own website, or paying for a web designer and not versed at domains, hosting services, blogs, SEO, FTP, SSL, SQL, CGI….

Take a look at this video: http://www.BLOGBIZMAKECASH.TK

ER Burckhardt

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